Hyundai Showcar – HMI Design

With the HMI design for the Hyundai Showcar, the Korean car manufacturer pursued two goals, which we were able to unite in each of the displays thanks to sophisticated design: A three-dimensional visual experience that, thanks to the most innovative technology, both increases driving pleasure and leaves the driver’s concentration where it belongs – on the road.
In total, the content was developed for four displays. These include two steering wheel displays (Haptic Feedback Touch Control) for navigation, a Haptic Display (2D) and the Multi-Layer Display (MLD®). The HMI design is characterised by the harmonious interaction of the technical components – and by the fact that the needs of the users have been placed at the centre of the design.

The 3D viewing experience of the MLD® results from the superimposition of two display levels. Remarkable here is the sorting according to relevance. For example, if the driver is in a 30 zone at high speed, a 30 warning symbol will illuminate. First small, as it is shown on the back of the two display levels. However, if the driver does not adjust the speed, the 30 symbol will be displayed significantly larger on the front display. This is the description of the operation from a technical point of view. What the driver experiences in real life, however, is a real 3D experience. With this, elements move freely through the room towards him. This can be used to draw the driver’s attention to speeding. When the tempo has been adjusted or the car has left the zone, the message disappears again.

With regard to usability, the visual temperature controller can also be emphasized. Instead of covering the desired number with a finger, it slides up the display so far that it remains visible to the driver at all times. Another example of good usability in this context is the change in the haptic feedback: if the driver wants to increase the temperature, the haptic feedback – here in the form of a vibration – is more noticeable than when the temperature is lowered.